Pearson D

Really great products and really huge successes don’t come from focus groups! And if you simply rely on trial and error, or guesswork, you’ll lose far...

For courses in Sales and Personal Selling. Selling Today: Partnering to Create Value helps students understand the value of developing their personal...

The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases     make highlights and notes a...

This custom edition is published for Flinders University. The full text downloaded to your computer With eBooks you can: search for key concepts, wo...

How do people find you? They search. Simple, right? So, why does Search Engine Optimisation seem so complicated? Search engines and consultants love i...

Leverage the “serverless mindset” to build and deploy software faster, better, and with less expense. In this definitive guide, Joseph Emison shows ho...

This custom edition is published for Western Sydney University....

Over 75% of graduates currently find work in the service industries, but there are very few books that deal specifically with the subject of service m...

Analyse and address organisational challenges using real world examples Service Operations Management, 5th Edition, by Robert Johnston et al. is a m...