Research Methods for Leisure and Tourism
Coverage of both qualitative and quantitative research methodsNow in its 5th edition, Research Methods for Leisure and Tourism has become the ultimat...
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Coverage of both qualitative and quantitative research methods
Now in its 5th edition,
Research Methods for Leisure and Tourism has become the ultimate reference text for both students enrolled in undergraduate and postgraduate degrees and practising managers.
This book combines comprehensive coverage of a wide variety of qualitative and quantitative research methods with step-by step guidance through research software including Excel, SPSS and NVivo.