For undergraduate, postgraduate and MBA students, this highly successful textbook is an essential guide to Marketing Research. Marketing Research: App...
This ISBN is for the Pearson eText and may not include any media, website access codes, or print supplement. Marketing Research for Marketers was writ...
This ISBN is for the Pearson eText and may not include any media, website access codes, or print supplement. Marketing Research for Marketers was writ...
For undergraduate and graduate courses in marketing research. With a do-it-yourself, hands-on approach, Marketing Research: An Applied Orientation i...